The newly enhanced visibility strategy, optimized specifically for dental service providers, employs “Done-For-You” multimedia content to build brand recognition and help clients get higher search engine rankings, without traditional ads.

More information about content creation services for dentists, hyper-targeted marketing in Toronto, and how Ibex Media builds brand visibility can be found at http://ibexmedia.ca

Although high-ranking organic content is known to receive the majority of the “clicks” from search engine results, many businesses still rely on traditional ads, and have “Sponsored Ad” banners next to their links. Ibex Media’s content creation service offers a viable alternative, with its team creating unique, interesting, and high-ranking content for dental-related professionals, using hyper-targeting on specific locations or demographics.

The service encompasses multimedia content creation in up to six popular formats, such as blogs, podcasts, and streaming videos, with each individual piece optimized to rank highly, and to give a boost to the client’s overall search rankings. The content created by Ibex Media will never have “Sponsored Ad” banners, and will never expire or require additional payments to stay online.

Clients will not be asked to write their own blogs, record their own podcasts, or host their own videos, but they will be encouraged to provide suggestions for the Ibex Media writing team. This can include a list of keywords, topics, locations, or services to focus on, as well as any detailed instructions specific to their clinic or practice.

As each content campaign is completed, it will be accessible for clients to review and suggest changes before it is available publicly online. Approved content will then be shared with Ibex Media’s network of highly ranked websites, where it will be hosted indefinitely, with links back to the client’s main website or landing page included in each content piece.

The Ibex Media market research and content writing team has extensive experience with dental services and search engine strategies. Each campaign can provide immediate benefits, as new content with links back to the client becomes searchable, however, the primary benefits of this technique come from cumulative use.

As each new set of content is released, it shows the search algorithms that the client’s brand is interesting, trustworthy, and relevant. This results in improvements to the client’s overall “domain authority,” a metric used to determine which links should rank highest in the search results.

Over time, this content creation and hyper-targeting strategy has been shown to help smaller brands rank at or near the top of the search results, for even highly competitive industry keywords.

More information about hyper-targeted content creation, Toronto marketing specialists for dental professionals, and other services from Ibex Media can be found at http://ibexmedia.ca

Ibex Media

1036 Barryvale Road
Unit 2D
Calabogie
ON
K0J 1H0
Canada

 

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